Corinne has incredible attention to detail while still being able to zoom out and see the business objectives - something we really benefited from. We went from rough concept to a fully functioning application by leveraging Corinne's UX work. She worked seamlessly between our engineering, product, and business teams.
- Alex Treece, Co-founder at Modular Banking
20% time for 4 months: Sep 2018 – Jan 2019
Create a working proof-of-concept to secure banking partnerships.
Three co-founders, small development team, UX strategy advisor Tamara Adlin, and me.
Sole designer. UX strategy, discovery, wireframes, and engineering-ready designs.
Imagine you work in the innovation team at a mainstream bank. Your customers are becoming curious about sending and receiving cryptocurrencies like Bitcoin and Etherium. You don't want to risk losing customers to digital banks as the market evolves.
Modular Banking is a early stage startup that lets established banks quickly and securely begin offering cryptocurrency to their existing customers.
For Modular Banking, the targets during their seed-funding stage were traditional mid-size banks with innovation teams and blockchain-technology investors. These were the audiences for the design—the users who had to understand the utility, value, and usability of the product. These audiences are not the true end-user, which will be banking staff in positions such as IT, customer service, finance, compliance, and administration.
I helped the founders identify these different short- and long-term target audiences. Then we worked to align their business and user experience goals. This work combined with a sound technical strategy sets up the startup for success—ready to move fast in the right direction.
I worked directly with the three founders and UX advisor through remote working sessions, reviews, and team standups each week. Participants were located in the US and internationally.
We focused on creating a 'sandbox' that could be used for both sales demos a technical proof-of-concept and testing area for banks interested in their API. This enabled partners to see firsthand that Modular offers a secure and easy-to-implement system for banks to offer blockchain to their existing customers.
The designs I created for Modular show:
The sandbox interface was demoed at BlockFS conference in NYC in November 2018.
See more of my work
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Corinne Sherry Design, Inc.
Independent UX specialist based in Seattle, WA, USA. Since 2009 I've been creating great products remotely with teams located anywhere. This is a woman-owned business.
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